Subscribe & Save: 15% on Your First Order This Month, 10% on Every Subsequent Shipment. Ends 8/31. Conditions apply.
favorite formula
Skincare tube with 'Counter' branding on a white background
Light beige cosmetic swatch on a white background
Skincare tube with 'Counter' branding on a white background
Light beige cosmetic swatch on a white background

Dew Skin Tinted Moisturizer

A skincare-powered tinted moisturizer with sheer coverage, mineral SPF 20, and a luminous, dewy finish.

4.7
Rated 4.7 out of 5 stars
248 Reviews
$49
Shade
No. 1 - very fair with cool undertones
Size
Purchase
SAVE 15%, THEN 10% ON FUTURE ORDERS
SAVE 15%, THEN 10% ON FUTURE ORDERS
SAVE 15%, THEN 10% ON FUTURE ORDERS
SAVE 15%, THEN 10% ON FUTURE ORDERS
SAVE 15%, THEN 10% ON FUTURE ORDERS
SAVE 15%, THEN 10% ON FUTURE ORDERS
SAVE 15%, THEN 10% ON FUTURE ORDERS
SAVE 15%, THEN 10% ON FUTURE ORDERS
Benefits
  • Even Tone
  • SPF Protection
  • Brighten
  • Glow

Everything you need for healthy-looking, glowing skin in one simple step. Sheer coverage helps even the look of skin while mineral SPF 20 protects against UVA and UVB rays. Vitamin C and black currant seed oil help brighten the look of dullness over time, while the luminous, dewy finish leaves skin looking fresh, naturally radiant, and effortlessly put together.

logo of a leaping bunny
Certified Sustainable Palm Oil (RSPO) logo with palm tree and text on a white background

Learn about our certifications

Every order counts

And with Total Rewards, you can also earn for your advocacy, referrals, and much more. 

Discover Total Rewards Sign in

FORMULATION FACT 01

We formulate our Dew Skin Tinted Moisturizer SPF 20 with non-nano zinc oxide—a broad spectrum mineral-based UV filter—and avoid chemical-based UV filters such as oxybenzone, octinoxate, and octocrylene that carry concern for hormone disruption. Oxybenzone is readily absorbed through the skin and has potential to cause allergenic skin reaction upon sun exposure.

FORMULATION FACT 02

We never use octinoxate or oxybenzone, ingredients with the potential to damage coral reefs, making our sunscreen active safer for both people and our oceans.

Displays a model in the process of applying a white Counter Cream to her face.
    4.7
    Rated 4.7 out of 5 stars
    Based on 248 reviews
    Reviews Summary
    Customers say this tinted moisturizer provides perfect light coverage with a natural, dewy glow. Many reviews mention its smooth application and ability to even skin tone without feeling heavy or cakey. Users appreciate that it can replace foundation for daily wear while offering sun protection. Long-time customers express loyalty, with some using it for years. Common feedback includes praise for its moisturizing properties and buildable coverage. Some concerns arise about shade matching, with a few noting colors appear different than expected. Several reviews mention pump dispenser issues, though users love the lightweight feel and natural finish.
    Search
    Search Reviews
    Rating
    Ratings
    Your skin type:
    Your skin type:
    Your skin concerns:
    Your skin concerns:
    How long have you used the product?
    How long have you used the product?
    Age
    Age
    Your skin tone:
    Your skin tone:
    Your undertone:
    Your undertone:
    How would you describe the texture/finish?
    How would you describe the texture/finish?
    How often do you use makeup?
    How often do you use makeup?
    248 reviews
    • Jana S.
      Verified Buyer
      I recommend this product
      Age 65+
      Your skin type: Sensitive
      Your skin concerns: Fine Lines & Wrinkles
      How long have you used the product? Over a month
      Your skin tone: Fair
      Your undertone: Cool
      How would you describe the texture/finish? Lightweight, Dewy, Natural
      How often do you use makeup? Daily
      Rated 5 out of 5 stars
      8/14/26
      This is my go-to

      I love the light coverage plus sunscreen. Very natural.

      Was this helpful?
    • Michelle S.
      Verified Buyer
      I recommend this product
      Age 35-44
      Your skin type: Combination, Sensitive
      Your skin concerns: Redness, Breakouts, Uneven Skin Tone
      How long have you used the product? Over a month
      Your skin tone: Light
      Your undertone: Neutral
      How would you describe the texture/finish? Dewy
      How often do you use makeup? Frequent User (3-5 days/week)
      Rated 5 out of 5 stars
      8/12/26
      Wear this if you want a glowing face

      I have been wearing dew skin for several years. There was a period of time during which dew skin was not available during the company change of ownership when I tried 2 other competitor products and they were terrible in comparison. When I wear dew skin I get compliments all the time on my complexion. The feel of the product is silky and I love that it has a light mineral spf included. It doesn’t collect within pores or wrinkles. I will never buy a different foundation.

      Was this helpful?
    • Kate F.
      Verified Buyer
      I recommend this product
      Age 45-54
      Your skin type: Normal
      Your skin concerns: Redness, Fine Lines & Wrinkles
      How long have you used the product? Less than a month
      Your skin tone: Medium
      Your undertone: Warm
      How would you describe the texture/finish? Lightweight
      How often do you use makeup? Frequent User (3-5 days/week)
      Rated 5 out of 5 stars
      8/5/26
      Love this product

      Good light coverage with sunscreen. Nice texture and color.

      Was this helpful?
    • Courtney
      I recommend this product
      Rated 5 out of 5 stars
      8/4/26
      5 Stars

      Love

      Was this helpful?
    • Freya B.
      Verified Buyer
      I recommend this product
      Age 45-54
      Your skin type: Combination
      Your skin concerns: Fine Lines & Wrinkles
      How long have you used the product? Over a month
      Your skin tone: Medium
      Your undertone: Neutral
      How would you describe the texture/finish? Dewy
      How often do you use makeup? Daily
      Rated 5 out of 5 stars
      7/28/26
      Still the same work horse

      The only thing I would change about this is actually to take out the SPF. Otherwise this product is the same workhorse that I remember from beauty counter. This is a daily must have for those who don’t like to wear foundation but want to have something that smooth out the skin and evens out tone.

      Was this helpful?
    Show More

    COUNTER'S BLUEPRINT FOR CLEAN™

    Learn about The Never List™, our formulating approach, and our ingredient philosophy.

    we are more together

    learn what community means to us, and why it is critical to making real change.

    clean is still worth fighting for

    make action with us

    Join Our Mailing List

    Sign Up for Emails

    By clicking “Sign Up”, I agree to receive email marketing from Counter at my email address and agree to the Terms and Privacy Policy.