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Glow First Serum Primer

An innovative serum-primer hybrid that delivers effortless luminosity while prepping skin for seamless makeup application.

5.0
Rated 5.0 out of 5 stars
37 Reviews
$59 $59 0% savings
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Benefits
  • Prep
  • Hydrate
  • Smooth
  • Radiance

More than a primer, this potent tripeptide gel-serum is infused with ~4,000 suspended micro-droplets of skincare ingredients to instantly hydrate, visibly plump, and boost radiance. The innovative serum-primer hybrid with encapsulated pearl technology delivers the complexion-enhancing benefits of a serum with the makeup-extending performance of a primer, creating effortless luminosity while prepping skin for seamless makeup application. With continued use, skin looks smoother and more glowing.

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Clinically demonstrated to:
  • Instantly hydrate skin*
  • Improve foundation wear for 12 hours*
  • Increase skin's luminosity and radiance**
  • Reduce the appearance of dark spots**
  • Improve skin texture**
  • Improve foundation wear for 12 hours**
Immediate results***:
  • [ 100% ] said skin feels prepped for even foundation + makeup application
  • [ 100% ] experienced hydrated, nourished, plumper-looking skin
  • [ 100% ] experienced softer & smoother-feeling skin
  • [ 97% ] experienced brighter, less tired-looking skin
After four weeks****:
  • [ 94% ] felt skin was softer, smoother with minimized appearance of pores
  • [ 91% ] said skin was visibly tighter and smoother
  • *Based on a 32-subject clinical study immediately after use and after 12 hours
  • **Based on a 32-subject clinical study after 4 weeks of use
  • ***Based on a 32-subject consumer perception study immediately after use
  • ****Based on a 32-subject consumer perception study after 4 weeks of use
    5.0
    Rated 5.0 out of 5 stars
    Based on 37 reviews
    Rating
    Ratings
    Your skin tone:
    Your skin tone:
    Your undertone:
    Your undertone:
    How would you describe the texture/finish?
    How would you describe the texture/finish?
    How often do you use makeup?
    How often do you use makeup?
    Age
    Age
    37 reviews
    • Vicki C.
      Verified Buyer
      I recommend this product
      Age 65+
      Your skin tone: Light
      Your undertone: Neutral
      How would you describe the texture/finish? Lightweight, Buildable
      How often do you use makeup? Daily
      Rated 5 out of 5 stars
      8/4/26
      Primer

      Feels good to the skin and allows for good coverage. Lighter than other primers I have used.

    • Michele L.
      Verified Buyer
      I recommend this product
      Age 55-64
      Your skin tone: Medium
      Your undertone: Warm
      How would you describe the texture/finish? Natural
      How often do you use makeup? Daily
      Rated 5 out of 5 stars
      7/28/26
      Primer

      Great for the last step to my routine every day

    • Samantha G.
      Verified Buyer
      I recommend this product
      Age 35-44
      Your skin tone: Light
      Your undertone: Warm
      How would you describe the texture/finish? Dewy, Radiant, Natural
      How often do you use makeup? Daily
      Rated 5 out of 5 stars
      7/23/26
      Absolutely LOVE!!

      This primer not only helps my foundation go on smooth but it makes my skin better! It’s incredible and I absolutely recommend it!!!

    • Lauren V.
      Verified Buyer
      I recommend this product
      Age 35-44
      Your skin tone: Medium
      Your undertone: Warm
      How would you describe the texture/finish? Dewy, Natural, Lightweight, Radiant
      How often do you use makeup? Daily
      Rated 5 out of 5 stars
      7/15/26
      A must have

      I am normally someone that likes to keep things simple for my skin care and makeup routine, having a few high quality products. In the past, I would have thought a primer was something extra or only for special occassions, but this one is different. It it so light weight and really creates a smooth foundation before applying makeup. I actually find I end up using less foundation, concealer, and/or blush if I apply this first. It's great!

    • Shelly G.
      Verified Buyer
      I recommend this product
      Age 55-64
      Your skin tone: Light
      Your undertone: Neutral
      How would you describe the texture/finish? Lightweight
      How often do you use makeup? Frequent User (3-5 days/week)
      Rated 5 out of 5 stars
      7/11/26
      Primer

      Counters primer is amazing. My foundation goes on smooth and even. It gives a cool and fresh feeling. It is the best way to start my make up routine.