favorite formula
Skincare dropper bottle with 'Counter' branding on a white background
Yellow drops of facial oil on a white background
Skincare dropper bottle with 'Counter' branding on a white background
Yellow drops of facial oil on a white background

The Brightening Facial Oil

A lightweight, quick-absorbing citrus facial oil that hydrates and brightens.

4.9
Rated 4.9 out of 5 stars
89 Reviews
$75
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Benefits
  • Hydrate
  • Brighten
  • Radiance
  • Even Tone

This lightweight oil features omega-rich marula for intense hydration and stabilized vitamin C for radiance and even tone. Our carefully curated blend delivers noticeable results – leaving skin hydrated, renewed, and luminous.

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Clinically Demonstrated to:
  • Provide immediate and long-lasting hydration*
  • Improve skin radiance**
After two weeks***:
  • [ 91% ] said skin looked brighter
  • [ 94% ] agreed skin looked more glowing and radiant
  • [ 97% ] said skin felt immediately hydrated
  • [ 91% ] said skin looked revitalized and renewed
  • *Based on a 31-subject clinical study immediately after a single use and post 24 hours
  • **Based on a 31-subject clinical study 24 hours after a single use
  • ***Based on a 32-subject consumer perception study after two weeks of use

FORMULATION FACT 01

We innovate facial oils that offer superior skin benefits, with ingredient safety as our top priority. Naturally-derived oils are typically more concentrated than their extract counterpart, requiring especially meticulous scrutiny. For example, we diligently limit furocoumarins—naturally-derived citrus oil components known to cause skin irritation in the presence of UV light.

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FORMULATION FACT 02

Understanding that "natural" isn't always synonymous with "safe," we undertake a comprehensive evaluation of every naturally-derived oil and extract integrated into our formulas. Our process includes paying precise attention to the total product presence of potential irritants, sensitizers, and photoactive compounds. This diligent assessment is crucial to ensure that our products not only harness the inherent benefits of nature but also maintain our rigorous standards of safety and skin compatibility for our users.

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FORMULATION FACT 03

We avoid harmful naturally-derived ingredients Commiphora Mukul Resin Extract, an endocrine active ingredient with evidence of thyroid function interference.

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    4.9
    Rated 4.9 out of 5 stars
    Based on 89 reviews
    Reviews Summary
    Customers say this facial oil has a pleasant citrus scent and lightweight texture that absorbs quickly into skin. Many reviews mention using just a few drops daily, with users reporting their skin feels soft and hydrated. Common feedback includes appreciation for the non-greasy formula that works well under makeup and moisturizer. Frequent comments address the product's ability to create a dewy glow and improve skin texture. While most praise the oil's hydrating properties for dry skin, one reviewer noted not seeing noticeable changes. Overall, users describe it as a staple product they consistently repurchase.
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    89 reviews
    • Lisa H.
      Verified Buyer
      I recommend this product
      Age 55-64
      Your skin type: Dry
      How long have you used the product? Over a month
      Rated 5 out of 5 stars
      5/30/26
      Love this product

      I have come to love this product and can’t do without it. I apply it after my routine with my countertime products over my cheeks and face and it helps to lock in the moisture and give me a glow.

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    • Angela P.
      Verified Buyer
      I recommend this product
      Age 45-54
      Your skin type: Dry
      Your skin concerns: Redness
      How long have you used the product? Over a month
      Rated 5 out of 5 stars
      5/29/26
      hydration perfection

      I mix this with my daily moisturizer in the morning and it makes my skin feel hydrated but not greasy.

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    • Chelsea S.
      Verified Buyer
      I recommend this product
      Age 35-44
      Your skin type: Combination
      Your skin concerns: Breakouts, Uneven Skin Tone, Fine Lines & Wrinkles, Redness
      How long have you used the product? Over a month
      Rated 5 out of 5 stars
      5/26/26
      Shine bright with Brightening Oil

      My absolute favorite face oil, brightens without irritating my sensitive skin.

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    • Elizabeth U.
      Verified Buyer
      I recommend this product
      Age 45-54
      Your skin type: Dry
      Your skin concerns: Dryness, Fine Lines & Wrinkles
      How long have you used the product? Less than a month
      Rated 5 out of 5 stars
      5/25/26
      Gliwing

      This oil is pure hydration on my skin. I mostly use at night and wake up with soft glowing skin.

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    • KAREN F.
      Verified Buyer
      I recommend this product
      Age 65+
      Your skin type: Normal
      Your skin concerns: Fine Lines & Wrinkles
      How long have you used the product? Over a month
      Rated 5 out of 5 stars
      5/22/26
      So worth it

      The scent and efficacy combined rate this a 5 star purchase. I look forward to using it daily.

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